• 90%

    of jobs require digital skills (BBC, 2016).

  • By 2020 the UK needs to fill


    new digital jobs, and train almost 2.3m digitally skilled workers to meet that demand (O2, 2016).

In many industries the most in-demand occupations didn’t exist 10 years ago and the pace of change is only going to accelerate. It is estimated that 65% of children entering primary school today will end up working in jobs that do not yet exist. Job titles like ‘vertical farmer’ or ‘body part maker’ could be mainstream professions!



In such a rapidly changing environment it is crucial to anticipate and prepare for future skills requirements. Karen Moloney, a futurologist and business psychologist thinks that

iconthe world will divide into those who understand technology and those who don’t

One thing will not change – employers will still want to recruit those with good levels of education. They will also demand that their employees learn new skills quickly. Education needs to shift from what you learn to how you learn it.



Schools have a major role to play in filling the skills gap, and while traditional careers services and the curriculum have improved in recent years, there’s still a long way to go. Only 1 in 4 tech and digital roles are filled by women and unlike other sectors, the percentage is on the decline.

There are some brilliant organisations focusing on increasing awareness of STEM careers for girls, and on improving employability more generally. We are different.



We believe that it’s vital to improve confidence and soft skills like teamwork, speaking and presenting, and critical thinking. These skills will equip girls to be brilliant candidates for the tech and digital roles of the future. It’s essential that these skills are taught and practiced alongside better commercial and digital industry awareness - the two go hand in hand.

Today’s girls are already digital natives. We need to shift their focus from being digital consumers to digital creators, build their confidence and self-awareness and inspire them to think differently about the future.

Our programmes do just that.